Brian joined KraneShares in 2017 as Director, Client Service. He is responsible for leading the internal sales team's efforts in increasing sales of KraneShares' China-focused ETFs.

In his role as Director, Client Service, Mr. Rista focuses on building out distribution channels to wirehouses, independent broker-dealers, RIAs, institutions, and banks.

Prior to joining KraneShares, Brian was a financial advisor at an RIA providing clients with personalized wealth management solutions. Mr. Rista was also a Sales Associate at an asset manager specializing in separately managed accounts, mutual funds and ETFs.

Brian attended the College of Charleston where he received his BA in Communications with concentrations in finance and media studies.